A webinar is a type of web conference, holding online meetings or presentations over the Internet. Let’s explain it more simply: a webinar is an online training session or a corporate online meeting. A lecture on the trends of modern technology, an origami master class or a briefing on new equipment for remote employees – all these can be done in the format of an online webinar.

There are always two parties involved in a webinar: the presenter and the audience. Usually, the participants can see the leader, but he cannot see them. This is not surprising: if there are more than five listeners, it is difficult to see each participant. Therefore, organizing a webinar requires a special platform: it is difficult to conduct a lesson for 100 people in a standard messenger through video calls.

How webinars work?

  • At the first stage, the organizer collects registrations of participants on the landing page. From the description on the landing event page, the user understands what a webinar means for his professional or personal development.
  • After registration, the participant receives a reminder by mail about the future webinar: often these are letters one day and one hour before the class.
  • The last letter contains an individual link to the event – through it, the user enters a special platform – the webinar room.
  • It is important what platform the webinar is held on – it depends on whether you need to install special software on your computer or to participate in a sufficiently good Internet speed (and a working browser).
  • Nowadays, webinars are more often held in cloud systems, which only require an Internet connection.

In the webinar room, the user sees a small window with a video broadcast of the presenter’s face, a large screen for a presentation and a chat in which one can communicate with other participants and ask questions to the presenter. The facilitator will often support the oral story with a visual presentation to make it easier for the participants to comprehend the information. The presentation consists of a brief informational summary of the topic, as well as images, graphs or videos – anything that is difficult to perceive by ear.

This is a blackboard analog: the teacher writes down the main points and rules that will help you remember the material.
After the session, the organizer usually sends the participants a recording of the webinar and a presentation so that they can return to the material at any time and remember what they have gone through.

Who is the webinar format suitable for?

For those who plan to conduct paid or free online courses. There are webinar platforms that allow you to create beautiful branded event landing pages with an effective registration form and accept payments for courses within the service.

Companies that provide training for employees from different cities and countries want to avoid complex logistics and business trips of entire departments.

For those who often hold internal meetings with remote colleagues and want to find a convenient tool for corporate meetings.